Price from
AED 2.32M
Starting price for House of Well.

Under Construction
House of Well by WELL Concept RED on Dubai Islands. Entry from AED 2.32M for 87.12 sqm units, priced AED 22,378–26,770 per sqm.
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Data coverage
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Price from
AED 2.32M
Starting price for House of Well.
Completion
Q1 2027
Tracked completion target for House of Well.
Related projects
5
Nearby launches and other WELL Concept RED projects.
House of Well is a residential launch by WELL Concept RED on Dubai Islands, priced from AED 2.32M for 87.12 sqm entry units. The Q1 2027 handover target places it among the nearer-term completions in the district. At AED 22,378–26,770 per sqm, it occupies the mid tier of current Dubai Islands waterfront pricing. Buyers must account for a 7% buyer-side buyer-side fee — AED 162,400 on the entry unit — before comparing headline numbers against competing launches in the same district.
Two unit configurations define the offer. Type 111 covers 87.12 sqm at AED 2.32M–2.33M — the floor entry position with almost no spread across the band, which limits negotiation room on the smallest units. Type 112 runs from 124.23 sqm to 232.74 sqm and prices between AED 3.21M and AED 5.21M, spanning standard two-bedroom formats up to significantly larger configurations. The per-sqm rate of AED 22,378–26,770 reflects a premium over Dubai Islands launches without direct waterfront or beach amenity access. Adding the 7% buyer-side buyer-side fee produces fully loaded entry costs of approximately AED 2.48M on a Type 111 and up to AED 5.57M on the largest Type 112 — before DLD registration at 4%. Compare these loaded costs, not headline prices, against Sea Legend One, Luz Ora Residences, and Capital Horizon Terraces before treating any single project as the clear value position in this district. Buyers weighing off-plan entry against ready inventory should read the off-plan vs ready comparison for yield and liquidity context.
House of Well is targeting Q1 2027 handover. Current tracking places progress 2.88% behind its milestone schedule. That deviation sits within the range of routine slippage for a Dubai Islands development navigating infrastructure coordination across reclaimed land, but it compresses the buffer before delays become commercially significant. Buyers on milestone-linked payment plans must confirm whether individual tranche dates have shifted, since cumulative lag does not always distribute evenly across remaining milestones. If handover timing matters for mortgage drawdown, lease commencement, or portfolio rebalancing, request an updated milestone schedule from WELL Concept RED in writing and cross-reference DLD escrow drawdowns — regular drawdown activity is publicly verifiable and confirms active construction spend. Comparing this track record against House of Well 2, the developer's follow-on Dubai Islands release, will indicate whether the current deviation is project-specific or a pattern across the pipeline.
Dubai Islands is a five-island archipelago off the Deira coastline, master-planned by Nakheel with committed investment in hotels, beach clubs, marina infrastructure, and a golf course. The infrastructure program is the primary value driver for off-plan buyers: districts where signed hospitality and retail operators come online at or near residential handover generate stronger early rental yields than those where completions precede amenity. For House of Well, the Q1 2027 handover aligns with an accelerating infrastructure build across the islands, but operational amenity not in place at handover will suppress initial yield regardless of what the masterplan shows. Confirm which hotels, beach clubs, and road connections are expected to be fully operational by Q1 2027 — not merely planned or under construction — before projecting rental income. Land pricing on Dubai Islands still sits below the southern waterfront districts, which is why AED 22,378 per sqm can represent a competitive waterfront entry rather than a premium one. For the legal and financial obligations involved in purchasing off-plan here, see buying off-plan in Dubai.
WELL Concept RED has followed House of Well with House of Well 2, its second Dubai Islands release. These two projects are the most direct comparison available to buyers with timing flexibility. If House of Well 2 prices above House of Well's AED 22,378 per sqm floor, the differential validates the first project's land cost advantage and confirms upward price movement within the developer's own pipeline — a positive signal for pre-handover resale. If House of Well 2 launches at similar or lower rates, buyers should investigate whether absorption of House of Well has been slower than projected, since a softer secondary market for the first phase directly affects resale liquidity before handover. DLD-registered sales volume against total unit count gives the clearest absorption read available. Beyond pricing, compare payment plan structures, escrow bank, and milestone alignment across both releases to assess WELL Concept RED as a counterparty independent of their marketing position.
Three Dubai Islands launches belong in any rigorous comparison before House of Well earns selection status. Sea Legend One targets the same buyer profile with waterfront positioning; compare its per-sqm rate and payment plan terms against House of Well's 7% buyer-side fee overhead to determine which offers the better fully loaded entry cost. Luz Ora Residences is relevant for buyers open to a different unit format or finish specification within the same geographic cluster — per-sqm divergence between the two reveals which was launched at a premium relative to actual district land costs at the time of each release. Capital Horizon Terraces serves buyers whose primary objective is capital appreciation over short-let yield, or those whose budget extends beyond the Type 111 floor and who want a different product typology within the same district. Across all three, verify DLD escrow registration status, current construction milestone position, and post-registration resale transaction volume before ranking any project above House of Well. Review all active off-plan projects in the district to assess supply concentration before committing capital to a single launch.

The AED 2.32M headline price rises to approximately AED 2.48M after the 7% buyer-side fee, adding AED 162,400 before DLD registration (typically 4%) and any mortgage costs. A buyer targeting the smallest Type 111 unit should budget a minimum of AED 2.87M in total acquisition costs covering unit price, buyer-side fee, and DLD registration — excluding service charge reserves or snagging allowances at handover.
Sub-3% slippage sits within the normal tolerance for Dubai Islands projects coordinating infrastructure across reclaimed land, but it becomes material if the rate accelerates. The critical factor is payment plan structure: milestone-linked tranches shift with construction progress, while calendar-linked plans do not. Request the developer's updated milestone schedule in writing and verify DLD escrow drawdown activity — consistent drawdowns confirm active construction spend and are publicly verifiable through the DLD register.
At AED 22,378–26,770 per sqm, House of Well sits in the middle band of current Dubai Islands pricing. Earlier launches in the district were absorbed at lower per-sqm rates; newer releases are entering at or above House of Well's upper band as land premiums have risen. Direct per-sqm comparisons with [Sea Legend One](/projects/sea-legend-one), [Luz Ora Residences](/projects/luz-ora-residences), and [Capital Horizon Terraces](/projects/capital-horizon-terraces) reveal whether unit orientation, amenity access, or payment plan flexibility justify any premium between them.

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